Global Context of Social Responsibility Activities
Introduction
As increasing numbers of organisations expand overseas and involve in managing a global workforce having unique rules and benefits, as well as different currencies and languages, with such global expansion comes a responsibility. In the context of HR, this responsibility involves a challenge in garnering success of global organisations by respecting other workforce environments and cultures, and forming a global social consciousness (or profile) which increases shareholder value, increases brand recognition and boosts employee engagement while ensuring responsibly serving global communities where the organisation operates in (Cohen, 2017).
Key areas of global social responsibility activities
HR plays a crucial role to ensure that global organisations are adopting social responsibility activities; this is done through areas like training and development, fostering community relations, and establishing a cohesive global CSR platform.
• Training and development
This involves training programs for global employees explaining the links between the core products and services offered by the organisation and global society at large, as well as value added to local communities (Simons, 2011). HR departments engage in identifying ways how global employees could be involved in relevant CSR projects which can sustain and direct such global social responsibility initiatives
• Community relations
Encouraging community relations through the global organisation’s HR team involves the implementation of charitable contributions, reward programs, and encouragement of community involvement and activities (Simons, 2011). For instance, creating monthly reward programs for recognizing CSR efforts of staff within the organisation.
• A cohesive global CSR platform
In the global context of social responsibility, a centrally managed global CSR policy is essential for acknowledging success and making measurements in accordance with accepted standards. To facilitate the establishment and maintenance of a cohesive and clear global workplace, it is of essence for an organisation’s entire global workforce to be on a single, multi-functioning platform of HR that supports distribution of an effective social responsibility plan (Cohen, 2017).
The role of HR in fostering a culture of CSR in the global context of organisations
• Communicating and sharing the value of social responsibility to the wider community, as well as to company employees
• Implementing green practices to support reduction of environmental waste reduction, whilst encouraging and promoting stewardship growth, enhanced corporate ethics and practices that support both corporate and personal accountability (Fahed-Sreih, 2018)
• Creating a culture of change and responsibility towards social responsibility initiatives
Conclusion
As organisations expand overseas, it becomes imperative for the organisation and its employees to act in more socially responsible ways in the global context where they operate. HR is identified to support global CSR activities through a range of means like training and development, fostering community relations, and establishing a cohesive global CSR platform.
References
Cohen, E. (2017). CSR for HR: A Necessary Partnership for Advancing Responsible Business Practices. New York: Routledge.
Fahed-Sreih, J. (2018). Human Resource Planning for the 21st Century. London: Springer.
Simons, R. (2011). Human Resource Management: Issues, Challenges and Opportunities. London: Kogan Page.

Corporate social responsibility (CSR) is a company's commitment to manage the social, environmental and economic effects of its operations responsibly and in line with public expectations.
ReplyDeleteOf course as author explained CSR is a key term of organizational reputation.
Author has clearly discussed about HR functions in organisations in detail.
ReplyDeleteIf the Author could elaborate how to deal with employee conflicts, this article will be more interesting. Current world HR functions has been more broad within the organisation too.
When companies are global, an important challenge in garnering success is to respect other cultures and workforce environments and start forming a global profile or social consciousness. Recognize these differences with a sound Corporate Social Responsibility (CSR) plan that can simultaneously increase shareholder value, boost employee engagement and increase employer brand recognition. Author explained it very well.
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